Sales Coach Jim Kerlin Underscores the Persuasive Power of Listening

Sales consultant Jim Kerlin, based in Alabama yet working with clients globally, joined me as the guest on my weekly “Biz Communication Show” video/podcast. Be sure to watch the interview in the video above.

Among the topics our conversation covered:

–Cold calling
–Being too aggressive in sales
–Replacing the stereotype sales model
–Listening as a vital part of selling
–Sales conversations, replacing “pitches”
–How to price your services to reflect value

You’ll benefit from hearing Jim, a veteran sales trainer and coach. If you have a sales team, be sure to share the video link with each rep.
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