Monte Holm Rose From Nowhere to Excel Everywhere

Bill Lampton Ph.D.
Bill, Hi there. Welcome to the biz communication Show. I’m your host, Bill Lambton, the biz communication guide bringing you tips and strategies that will boost your business. And those tips and strategies come from my conversation with a highly accomplished business professional whose communication career could be a book. And in fact, in this case, is today, it’s a great privilege to welcome from St George, Utah, Monte Holm. Monte is the co founder of an international financial services company. He’s an accomplished global entrepreneur and author of the book. Expect to win, and we’ll be talking about that from a challenging and humble start on a small family farm to becoming a global leader in the financial services industry, money’s story is one of resilience, strategic planning and unwavering focus. Money shares insights on overcoming adversity, creating a vision for success and the importance of preparation and execution. Money’s journey is an inspiring testament to the power of perseverance, strong mindset and clarity of purpose. He knows what it takes to go from being a young boy sleeping on a concrete floor on the unfinished family home to sitting on the supersonic Concord airliner bound for Paris, he went through a personal growth process that moved him from having nothing to living his dreams. Monty, Holm has been involved in not only co founding and building a successful business with gross revenues into the billions, but also business coaching, public speaking and leadership mentoring. Today, Monte and his wife are avid investors, holding an interest in hundreds of companies, and they are asked multiple times per month to speak and coach at various events. And does this sound to you like a Horatio Alger story? You may remember that Horatio Alger and the 19th century wrote more than 100 books featuring young adults who were in impoverished circumstances, but rose from that, and he sold more than 20 million copies of that book. So we’ve got an excellent example of an ongoing Horatio Alger story here. Hello money. Hello bill. How are you? I’m just so privileged and delighted to talk with you today, and let’s begin with what I was describing. You absolutely started at a very unpromising level in life, and yet you rose to what many of us, rightfully so, would call the pinnacle, one of my favorite themes. And what has helped me so much as is what is called self talk. And possibly you, and maybe some of our viewers and our readers have read Shad Helmstetter book on that, what to say when you talk to yourself. And I imagine growing up, and especially when you became a very young man, there were some things that you said to yourself that turned the tide for you, and probably still stay so expand on that a little bit Forrest please.

Monte Holm
Well, thank you, Bill. Thank you for the invitation to be with you and on your great show you you’re making a great difference in many, many lives, more so than you know. And in fact, I’ve been aware of you for many years, and have watched prior episodes about going back years, as well as more recently. So thank you. Appreciate the chance. It’s an honor to be with you, and I hope to be able to help your audience today, you will Well, thank you. I agree that self talk is pretty critical. It’s, I mean, it makes all the difference in the world. How we communicate with ourselves matters, and it matters big time. I’ve often told my associates and the. And my family and myself over the years, that many of us don’t talk properly to ourselves, if, if we talk to others the way we talk to ourselves, they might hate us forever because we sometimes belittle ourselves and we don’t believe in ourselves like we should. And I think it’s a well known fact that people you know eventually we become what we think we should become, and that which we persist in placing in our minds will eventually seek reality in our lives. I believe that with all my heart and so the things we place in our minds, the things we say to ourselves, matters. Many years ago, I I decided to study the great authors. I had a, I was at a, I was attending an event in Houston, Texas, and a tall, handsome African American man stood up and he said, I want you to go get this book called Think and Grow Rich. And I did. I went and bought the book, and I’ve never seen that man since, but he changed my life and encouraged me, encouraging me to get that book and several others, which I did, and I became a student of success stories, success principles, and of course, self talk is a big part of that I I just made the decision that I’m going to try to do those little things that make the big difference in my life. And it does begin with self talk. I wrote my goals, I began to read them out loud, literally, every morning and every night for years and years, I did that, and I pounded into my brain, the things that I felt like I needed to hear from myself and Bill. I used to tell myself that if I could have a dream of having the person I admire the most in my life, which would be my wife, the person I love the most, if I could wake up every morning, if she could hover over me when I wake up, if she were hovering over me and she would just shower me for maybe three to five minutes with all these words that would help me feel like I’m a champion, like I’m supposed to be successful, like I belong at the top. I’m a winner, if I could get her to say the things properly to me that would help me believe in me more. That would be my dream. And as much as she loves me, that’s not her responsibility. So I decided that as that that would still, if I if, since I can’t get anybody else to do it, I think I’ll do it to myself. I think I’ll go ahead and say the things that I wish my wife would say to myself, and I have, I mean, over the years, I’ve tried to get myself to believe that I belong at the top, that I’m a champion, I can be successful. And so I’ve done those, those things. And last little point here about that, if I think for all of us, for all of your listeners, if, if you look up your family tree, you look at your parents and their parents and their parents, most of them, we were not raised, and most of them were not raised with a belief that we’re supposed to be highly successful, and it wasn’t pounded into our mentality down through the generations, for most of us, that we’re supposed to win, that we’re supposed to be successful, and I think we can honor and love and cherish our families and yet still go ahead and do things that maybe they didn’t do or they didn’t breed into us, if that makes sense. And and so regardless of what family we come from, regardless of the family tree, we can begin doing the things, from a self talk, affirmation standpoint, that we can begin doing those things that make all the difference in the world. And for me, personally, what you’re saying, it just made all the difference in the world. How I communicate with myself, I’m

Bill Lampton Ph.D.
wondering, and your reading of great thinkers, did you come across Emerson with his essay on self reliance? I

Monte Holm
did, yes and and enjoyed that very much, which also had a great impact.

Bill Lampton Ph.D.
Yes, trust thyself. He said, Every heart vibrates to that iron string. And of course, he was one of many of that period of history who started giving people the notion that they could be great, which you’re talking about, and that if, if they happen to me mediocre, in many ways, that was a choice, and I’m trying to remember your exact words, but you say in your writing and in your speaking that those who succeed are those who expected to win. Am I right on that?

Monte Holm
Yes, that’s a common theme for me with from my book. I. Most people deep down in their psyche. The quote from my book is that I believe that most people deep down in their psyche, they expect to fail, but they hope to surprise themselves and win. But to that, those rare ones that do win at high levels, they win because they plan to win, and they prepare themselves to win in everything they do, and so planning and preparation makes a big difference in our thinking.

Bill Lampton Ph.D.
Yes, and to use a sports comparison here, Jack Nicklaus, who, of course, won more major golf tournaments than anybody has, or, I think anybody will. One of my favorite statements from Jack Nicklaus is I never made a putt that I thought I was going to miss. And what we as Emerson and Chad helm Stetter, I quoted earlier, the entire thrust, is that, that we do, and believe Emerson put it this way, that a man, and of course, it’s a man or a woman, becomes what he thinks about all day long.

Monte Holm
Yeah, and I believe that I that which dominates our thinking determines the outcome of our lives. I just believe that with all my heart and and I don’t know what dominates most people, but I know what’s dominated my thinking, what I’ve what I’ve wanted to dominate my thinking is my dreams and my goals and my plans, not the negativity and all the things that you know fuel through the through the world and through the media and all that. And I think we can determine what dominates our thinking. And I want to control that by writing my goals, by putting my quantifying and clarifying my dreams. And then I like to begin each day and close each day with those things going through my mind by intentionally placing those things in my mind, it helps those things to dominate my thinking.

Bill Lampton Ph.D.
Yes, very much. So this reminds me on the opposite scale of a saying I once heard, those who aim at nothing in particular will hit it every time. So having specific goals is so vital, I’ll add my own personal self talk very quickly. But I came across this years ago I was giving a presentation in Atlanta, and I was going into a government building, and there was someone there I had to check with. She was standing by the elevator, and we had a minute to chat, and she said, you know, life is like an elevator. I said, Well, yes, it has its ups and downs. And she said, and guess what? We get to choose whether we want the UPS or the downs. And so every morning when I get up, and this has been a theme of mine a long time, I say always push the up button. And it is remarkable as you experience if you push that up button of optimism, our mentality, our mindset, is a word that you use. It’s just absolutely remarkable how your your day can change. And it doesn’t mean your day is going to be perfect. We both know that, but it it means when unwelcome situations come along, where we’re more equipped to handle them, aren’t we? Yes,

Monte Holm
we are. I think the natural man, just the natural man, is an enemy to success. The natural man lingers and languishes in mediocrity and languishes in negativity and pessimism, and it takes some effort to make sure that we’re pushing that up button, that we’re thinking about the things that are positive and the things that we’re going to do about our lives. And I love that analogy you just gave.

Bill Lampton Ph.D.
Thank you. And you know, those of us who are on social media, we have to be careful, because of all the negative negativity that’s thrown at us there and so on, your social media postings in mind, we we counteract that? Yeah, I want to come back in just a few seconds and talk about your book, because I know that that summarizes capsules, what you say. So we’ll be back in just a few seconds. Do you

Speaker 1
wish you felt confident about giving speeches? Do you want to deal with difficult people constructively? And what about becoming more persuasive in sales? Then keep listening. Now to Dr Bill Lambton. He spent 20 years in management, so he knows the communication skills you need for success. I urge you to call the biz communication guy today for a no cost, but very valuable, 30 minute discussion about your communication challenges. Call now 678-316-4300 again, that’s 678-316-4300,

Bill Lampton Ph.D.
we’re here with Monty home on the biz communication show. Already he’s given us some powerful directions, both mentally and emotionally, and I’m sure that’s what his book does as well. Tell us, Monty about how you came to write the book, what you want to accomplish with it. I’ve gone on Amazon, and I’ve read so many fabulous reviews and comments. So talk to us about expect to win, please. Well,

Monte Holm
thank you, Bill and my book was written I, in fact, I don’t think there’s ever been a book in the history of mankind that was written out of more frustration that book was, was it was, I was going through a very frustrating time. I was bringing people into the financial services industry. I was finding and recruiting financial professionals to come into my business with me. And I just began to believe that most people don’t really expect to win. And that quote I gave earlier, I convinced myself that most people deep in their psyche, they expect to fail, and yet they hope to surprise themselves and win, but their true expectation is that they’ll probably fail, and I think that maybe comes from life’s experiences and maybe not having been trained to properly talk to themselves and to work on the things they need to create the expectations and that are necessary to win. And so I wrote the book out of frustration wanting, and I wrote it, by the way, for my people. I didn’t really write it for the public. I wrote it for my own people, just trying to help them develop a plan. That book is all about reverse engineering. I think if you if you think of it as a pipeline. In fact, I went out and got a piece of a big piece of PVC pipe and cut it off and created a little pipeline that showed that in end of the pipe, I wrote the word in on one end and the word out on the other end. And I tried to envision myself, and then began teaching my people that if you life is like a pipeline, what we should do is figure out what we want gushing out of our pipeline, and then do some reverse engineering to go back to the in end or the entry end of that pipeline, and make sure we’re doing the right things on the on that end, to make sure that what flows through that pipeline, and eventually what gushes out, is what we want, and we can determine what we want out of our life pipeline. And you know, for me, I concluded that I want three words. And of course, it’s hard to summarize things into just three words, but I want happiness, peace and prosperity gushing out of my pipeline. And you know that I figured that if that’s what I want gushing out of the end of my pipeline, those are a byproduct of something, and I had to figure out what they’re a byproduct of. And then I figured out, you know, I just did some personal reverse engineering to try to figure out what I’ve got to be doing on the on the input end, right at the front end of that. And I became a planner, a plotter and a planner, figuring out what I must do all the way through that process. And so in my book, I use that analogy of a pipeline, and I speak a bunch of about reverse engineering and and how to reverse engineer our lives. I think we have the power, we have the authority, to decide what we want our lives to look like and what we want gushing out of our lives. And some of us maybe haven’t got a pressurized system that causes it to gush yet what we want. And maybe we have a nice little drip system rather than a gusher, or maybe we have a periodic drip system rather than a Gusher. And I think everybody deep down in their souls, they would like to have something that gushes happiness and peace and prosperity. For me, I divided my life into four areas, my faith, my family, my finances and my fitness, and I created a separate. Little pipeline bill that that for each one kind of did that reverse engineering, and I’ve just lived my life over this several decades since, since planning all of this out, I’ve lived my life with a predetermined outcome. I’ve lived my life with pre planning each day based on what I want gushing out of those pipelines. So I think it’s benefited my life, at least, and I’ve had fun teaching about it. I’ve had fun getting that book out to a bunch of people. Yesterday I did a big seminar about it, and I have fun with it. I don’t make money off that book, by the way. It all goes to charity. Again, it was written out of frustration. But I hope that for those of you that do get the book, I hope you would study it, and then I hope you would do the little work, you know, the little work pages at the end. You’ll go through those and let it help you, in some fashion, to get organized and do the pre planning that needs to be done to be able to win at the highest levels. And that’s what I would wish for all of you, is that you would win at the highest levels, and but at first, first you must get to where your expectations are that you’ll win at those high levels.

Bill Lampton Ph.D.
What you’re talking about resembles and and my viewpoint COVID Begin with the end in mind,

Monte Holm
I love Stephen R Covey. I’ve met him. I spend a lot of time with him prior to his passing, and I’ve learned a bunch. I’ve read every book that I think he’s ever written, and so I’m a follower and a believer. I I, I was not real close to him at the time I began my book, but beginning with the end in mind is exactly that fits perfectly with what we all need to do.

Bill Lampton Ph.D.
We have time for one more question. And thank you so much for that one. One more question. Malcolm Gladwell, one of my favorite authors, and my favorite of many, says that nobody in any field who reaches the top, nobody does it alone. We might think they do, but we all, anybody who succeeds has mentors and coaches. Are there any one or two mentors, coaches that you have relied on as as you paved your way to the top?

Monte Holm
Yes, and that’s a that’s a great point. I too, love Malcolm Gladwell just his his he’s got some great books out there that have influenced me in a positive way. I decided I mentioned that I divided my life into those four areas, and I’ve had mentors in each of those four areas. In my faith, I don’t think they have to have be the same person in in all of them, but in my faith, I chose some people that I wanted to reach out to. In my family, I’ve got some people that are just, in my view, the perfect family, people that I’ve wanted to follow and learn from, and then other people financially. I did meet a business leader in my fairly early years that I made a decision that I should have consulted with him on. He was my up, my my leader, that I looked to for a short time and and I hadn’t reached out to him on this decision, and he started to chew me out a little bit, saying, Why didn’t you reach out to me? Don’t you think I could have helped you make that, that maybe a better decision? And I said to him, Well, I know, I know how busy you are, and I didn’t want to bother you. And he got real sarcastic, and I’ll be brief with this bill, but this is, this was a life changer for me, about mentors and people that can bless our lives and help us. He got real sarcastic, and he said, well, thank you, Monty, for for being worried about my time. Thank you for being so concerned about me and my schedule that you would go ahead and sacrifice a good decision and sacrifice your family’s future because you were worried about me and my schedule. Thank you for being willing to fail and sacrifice your family’s future, because, you know how busy I am helping other families and because their families are more important than your family, right? And he just, you know, drilled that in and I, I said, I get it. I get it. I’m not going to I’m never going to hesitate reaching out to the people that I need to and I did. I developed a little motto to myself that I have the right to reach out wherever I need to reach to get whatever I need to get to be able to win at the highest levels, and I’m not going to hesitate inconveniencing others. And he said to me, it’s none of your business how busy I am. You. Have the right to reach out to me, and if I don’t answer the phone, I don’t answer the phone, but that’s up to me, but you still ought to be reaching out to the people that can help you make good decisions. Mentors and leaders that have been there Can, can help us when they we can. We can shorten, we can collapse the time frames. Do it quicker and better with the help of people that have been down these paths that we’re trying to traverse. So anyway, I love mentors. I love leaders that are willing to help. And that’s what that’s what I’m trying to do, from a business standpoint nowadays, is reach out and help businesses that want to move it to the next level. And I do coaching and consulting and other things, and I have a blast doing it,

Bill Lampton Ph.D.
and you’re also much in demand speaker at conferences, conventions, as I understand, I

Monte Holm
get more requests for that than, frankly, than than I can do. I’ve had four this week that people have requested, and so I get, I get some of that, but it’s, that’s why I pick and choose what I do there that way, but it’s, but it’s fun, and I want to make a difference. I don’t feel like I’m done with my the little difference I want to make in helping people learn to expect to win and move their businesses to the next level.

Bill Lampton Ph.D.
Getting back briefly to what this mentor said to you. That’s one of the few times in my life, Monte that I have heard of sarcasm that was constructive. It was a beautiful sarcasm that challenged you.

Monte Holm
It was, it was so meaningful to me because it helped me realize my family’s as important or more so than anybody, and I’ve got the responsibility for my family, and I, I need to not let others. And this is, this is true for your audience, too. Don’t let how busy you think someone is that could help you. Don’t let that cause you not to get what you need to be able to move your life forward.

Bill Lampton Ph.D.
And to underscore that, the top people in life, and I mean the really, the really genuine, authentic people, the top ones want to help because they know they didn’t get there alone. And those who don’t want to help, they don’t fit in that top category. In my judgment, money, this has been an incredible discussion. I have so looked forward to having this conversation with you, and I call it a conversation instead of an interview. I one thing we need to do, tell us how to get your book, Amazon, correctly. Yes,

Monte Holm
you can go to my website, Monty home.com, and you can maybe go to Amazon, yes, and if you want to reach out or contact us in any way, you can do that through our website, and happy to help in any way we can bill this has been so fun to be with you. And congratulations on your success and the difference you’re making. Just wonderful.

Bill Lampton Ph.D.
I have looked forward to this opportunity ever since Bruce Marin got us in touch. I am so grateful for our time together, and I know that you can’t accept every speaking engagement or every request for an interview, but I hope that you will accept an invitation from me down the road, because I there’s so much your your your story, as I mentioned at the first the Horacio algio Alger success of it is, is stirring. It’s uplifting, and it tells many of us what you do with your life and your speeches and your coaching and your writing that don’t short change yourself, believe in yourself. And as you say, those who win are those who expected to win. And that’s a great message. And now that you’ve given your contact information, I happy to share mine, my YouTube channel. Bill Lambton, PhD, I’ve been producing videos on YouTube since 2007 now, I don’t want you to look any of the any of those, but in more recent years, I have posted 500 instructional videos there. And in the last eight years, many of those have been the biz communication show where I’m not relying just on what I can share in the way of communication, tips and strategies, but what great guests like money home can share. And then I. Money mentioned his website. Mine is, since I’m the biz communication guy, quite logically, mine is biz communication guy.com and when you go there, you can subscribe to the podcast. Also, I would be very happy to hear from you about telephone with a no obligation introductory call telling me what your communication challenges and opportunities are, and I’ll be glad to talk with you about how I potentially could assist you in developing your communication skills. Also want to give credit to the CO producer of the program, Mike Stewart. Mike is based in Nashville. Mike, we’re talking about mentors. Mike has been my mentor since 1997 when I left a management career and became an entrepreneur and his his website is local internet presence.com, and I repeat my phone call number, 678-316-4300, money. I know that this, we’ve shared some powerful strategies for living and for business here, so tell us please, maybe in 30 seconds or a minute, what you would like to pull together and leave with our viewers and listeners? Well,

Monte Holm
thank you again. Bill, wonderful being with you. I would just hope that those who want to win, which I think is most people, that you would treat it seriously, these things that you, that you speak of, and that I speak of today, about planning and preparation and and learning to expect to win. Expectations matter, and you and I have the right to to set expectations that I liken it sometimes to an object. If you were shooting a basketball, you shoot that basketball once it’s left your hands, you have no power over it anymore. It’s on a certain trajectory, and it’s going to go wherever it’s going to go. You can often look at somebody’s body language and tell whether or not they think it’s going to make the basket or not just through their body language, but they’re but if they lean that does not change the trajectory is because they lean. It doesn’t change the trajectory of that ball that has already left their hands. But human beings are not objects. We are we’re not really human beings. We are human becomings. We are becoming something. We are on a trajectory, but never at any given moment, do any of us? There’s never a moment that we don’t have the ability to change the trajectory of our lives. There never has been, and there never will be, even a second that we don’t have the ability that we’re not in control of changing the trajectory of our lives and and so as you begin, you know, as you decide what you want your life to be like, as you decide the trajectory of your life, I hope you’ll get serious about aligning with the principles and the concepts and and the people that can help you get on that proper trajectory that you’d like to to have, that you should have To be able to have the outcome that you want. So that would be my hope. I wish all of you success at the highest levels. Wish you the best, and if I can help you in any way, I’m happy to do that.

Bill Lampton Ph.D.
You’ve helped us plenty, and I know that people will want to go back and jot down those four areas that you concentrate on the most. And I love what you’re saying is that that life is becoming. It’s not being, but it’s becoming. You’re a great guide. You’re a great inspiration. It’s a privilege to host you, and thanks to those of you who joined us on the video portion and on the podcast of the biz communication show, I’m your host, Bill Lambton, the biz communication guy, inviting and encouraging you to be with us next week for another valuable discussion. You

Transcribed by https://otter.ai